Background
Jo Rogel is a Marketing Strategist at Temper And Forge leading integrated SEO and paid media strategies for a growing portfolio of clients. He studied Journalism at The Ohio State University and spent his career building expertise across digital marketing: analytics, content, digital advertising, email, SEO, social, UX, and websites.
That range shapes how he works. He approaches strategy with a view across all channels, understanding how they interact and where the real leverage tends to be.
Vision
Jo's approach to digital marketing starts with understanding people: what makes them connect with a brand, how they engage across channels, and what ultimately moves them to act. Those insights become the foundation for strategies, messaging, and experiences that work across touchpoints and build lasting relationships with customers.
He believes that understanding the full picture leads to better decisions: where to focus, what to prioritize, and how to make the work compound over time.
Interests
Jo is a dedicated record collector with a collection that spans drum and bass, deep house, downtempo, dub, funk, hip hop, jazz, reggae, R&B, rock, soul, and trip hop. Alongside the records, he collects vintage audio gear: Pioneer and Technics headphones, receivers and turntables. The collecting and the listening tend to be equally involved pursuits.